Google’s YouTube video-sharing website may soon offer pay-per-view services for its Indian viewers, a move that could help the movie industry fend off growing piracy concerns while expanding the range of viewing options for customers.
“Our pay-per-view services or ‘rental’ model is a natural step here in India for the partners that we are working with. For instance, Eros Entertainment who has been with us for a long time already has a lot of content up on YouTube.
The ‘rental’ model, viewers will be able to pay a one-time fee to stream the movie for a limited amount of time.
Source
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“Our pay-per-view services or ‘rental’ model is a natural step here in India for the partners that we are working with. For instance, Eros Entertainment who has been with us for a long time already has a lot of content up on YouTube.
“Once we have the functionality in, it will be done. There are many Indian media companies which are interested,” said Gautam Anand, Director, Content Partnerships, Google Asia Pacific.
The ‘rental’ model, viewers will be able to pay a one-time fee to stream the movie for a limited amount of time.
Source
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